Verint Systems (Verint), the globally renowned customer engagement company, has announced that Quadrant Knowledge Solutions has named Verint’s Experience Management a top performer and technology leader, in the 2021 SPARK Matrix Analysis of the Global Voice of the Customer (VoC) Platforms Market.
Quadrant Knowledge Solutions conducted an in-depth analysis and evaluated the products, market presence, and value proposition for the major VoC platform vendors.
Verint’s comprehensive technology platform
Verint was among those ranked as top performers that provide a comprehensive technology platform
Verint was among those ranked as top performers that provide a sophisticated and comprehensive technology platform, in order to address a variety of VoC, Voice of the Employee (VoE), and other customer experience use cases, to enhance products and services, operational efficiency, and drive personalized customer engagements in an omni-channel environment.
The report notes that the highest-ranking vendors are at the forefront of providing a modern architecture, comprehensive out-of-the-box capabilities, and integration and interoperability with various data sources and marketing execution systems.
VoC platforms in disrupted business scenarios
“We are seeing key market drivers, such as disrupted business scenarios across industries, an increase in remote working, and myriad of changes in customers’ shopping behavior,” said Priyanka Panhale, Research Analyst at Quadrant Knowledge Solutions
She adds, “The ability to listen, measure, and compare customer experiences, as well as understand business performance, has become more important now than ever before, in addressing these issues. VoC platforms give organizations the ability to track and analyze customer expectations and challenges and have become an integral part of customer engagement strategies.”
Enabling enterprises to make smart business decisions
Verint offers robust AI/ML capabilities through its native Verint Da Vinci AI and Analytics engine
Quadrant Knowledge Solutions cited that Verint’s solutions help organizations move beyond surveys, automate experience data flows, and drive action at all levels, which allowed them to take real-time tactical, operational, and strategic actions and make smart, informed business decisions.
The report highlights that Verint offers robust AI/ML capabilities through its native Verint Da Vinci AI and Analytics engine that helps users measure and analyze customer interaction data at scale.
Open platform Offers robust technology value proposition
The Verint platform also was recognized for offering a robust technology value proposition with its open platform that supports rapid innovation and key technology differentiators, including interaction feedback breadth and depth, digital/contact center advantage, and contextual and fully integrated view of the Voice of the Customer.
Eric Head, the Vice President of Go-to-Market, Experience Management at Verint Systems, said “We’re honored Verint’s Experience Management platform is recognized as a leader in this evaluation. We’re committed to help organizations listen, interpret, act on, and monitor customer journey experiences to accelerate their digital transformation, optimize their customer engagement initiatives, and drive desired business outcomes.”