The new Welcome Center of Rosenbauer Karlsruhe in Germany can already be seen from far away in the city and from the busy highway that runs through Karlsruhe. At night, the striking Rosenbauer lettering now sparkles above the rooftops of Karlsruhe.
Over the last 15 years, Rosenbauer aerial ladders and hydraulic platforms have become the technological and market leader in the industry. The innovations, which are important aids for fire departments in their daily work, have made the equipment from Karlsruhe the top choice.
Rosenbauer Karlsruhe’s new Welcome Center
Rosenbauer has invested a great deal in its products and in the modernization of production
Rosenbauer has invested a great deal in its products and, above all, in the modernization of production. Highlights include the robot-supported ladder welding shop, the paint shop powered by district heating, and the state-of-the-art production line. The concept of sustainability has always been at the forefront, and the site on ‘Carl-Metz Strasse’ is already CO2 neutral.
To underline this technological leadership and to develop the environmental concept further, the decision was made to build a new Welcome Center, which includes a delivery hall, a training center, and a modern office building based on ‘New Work’ concepts.
To make efficient use of the limited space, the office wing was placed above the 10-meter-high delivery and training hall. Previously, there was a purely administrative building dating back to 1901, which fell far short of today’s energy standards.
Integration of the main areas
The integration of the three areas brings customers and employees closer together. Looking out of the window or walking through the hall, their employees can now see the fire departments picking up their vehicles or completing a training program.
Work cafés, a roof terrace, and a picnic area at the front of the building promote dialog between the various groups and among the employees, of course. Customers experience the Rosenbauer spirit and can both see and feel it. The furnishings meet their functional quality standards and demonstrate confidence and a down-to-earth approach.
Office zone for Rosenbauer’s sales department
It was particularly important for them to accommodate all customer-related areas on the 3rd floor. In addition to two large meeting rooms for order discussions, with appropriate facilities, there is an office zone for Rosenbauer Germany’s sales department, as well as for project managers, sales support, product management, and order planning.
Products are becoming ever more complex and delivery times ever shorter
Products are becoming ever more complex and delivery times ever shorter. Most of their orders are individual vehicles with customized equipment. This requires close integration of the teams that are directly involved in this ‘order processing value creation chain’.
The office wing was designed so that these areas are close together on two floors. A centrally located stairwell keeps distances short, and the work cafés facilitate spontaneous meetings.
Building featuring work cafés
Of course, a cup of coffee is also always welcome. Employees who don’t want to go to the canteen can eat the meals they have brought with them in the work cafés in a convivial atmosphere together with their colleagues, and thereby promote communication.
For anyone who wants to hold a meeting or work on a project in private, they can retreat to the soundproof booths provided for this purpose.
Meeting rooms With advanced communication technology
The meeting rooms are equipped with state-of-the-art communication technology and can be booked directly via a booking system. A small display on the meeting room door indicates occupancy. Appointments between meetings can be booked directly on the display.
In these times of skills shortages, this building is attracting a great deal of attention in the region and underscores their commitment to high-quality jobs. The building attracted a great deal of interest even during the construction phase. Since the Rosenbauer lettering has been emblazoned on the roof, inquiries have mushroomed.
Last but not least, it is a clear indication of their appreciation and a thank you to their team for the many years of loyalty, passion, and performance that have made them the globally renowned company for aerial rescue.
