The Josh Cellars brand is partnering with the National Volunteer Fire Council (NVFC) to recognize volunteer firefighters by producing a limited-edition, NVFC-branded bottle of Reserve Lodi Cabernet Sauvignon.
For every bottle sold, Josh Cellars will donate one dollar to the NVFC (up to $150,000) for initiatives that support volunteer firefighters.
“We are so appreciative of the tremendous support Josh Cellars gives to our volunteer fire service,” said NVFC chair Steve Hirsch. “This year’s limited-edition bottle is a great tribute to our nation’s volunteer responders and will help provide essential tools and resources to support their critical work.”
Assistance to volunteer fire departments
For Joseph Carr, founder of Josh Cellars, the volunteer fire service is a cause close to his heart. Josh Cellars wine was created by Carr as a tribute to his father, a volunteer firefighter and U.S. Army veteran. “Growing up, my dad Josh, our family, neighbors, and friends were all volunteer firefighters,” explains Carr.
“It is civic duties shared and understood by all where I come from that you always take care of your community. That’s why Josh Cellars partners with the NVFC to provide assistance to volunteer fire departments and the dedicated responders across the country.”
The Josh Cellars Reserve Lodi Cabernet Sauvignon will be available for purchase nationwide from May 1 through August 31 in local retail stores across the U.S.
