Jo Chittenden will oversee all marketing activity for the electronic fire and security company |
Innovative electronic fire and security products manufacturer, Elmdene International Ltd. - a subsidiary of Potter Electric Signal, LLC - announces the appointment of Jo Chittenden as its Marketing Manager.
In this pivotal promotional role for Elmdene, Jo will be tasked with overseeing all ongoing marketing activity including: corporate identity, product launches, advertising, literature and website development.
A highly experienced marketing professional, Jo's relevant industry knowledge comprises 11 years with Apollo Fire Detectors Ltd. as its Senior Marketing Executive. At Apollo, her work was extremely wide ranging, from co-ordinating website design to the creation of an industry-leading application guide, allowing Jo to develop the key marketing skills that will prove invaluable in her new Elmdene position.
One of the first tasks for Jo at Elmdene will be to coordinate the company's participation in the forthcoming IFSEC 2011 exhibition in Birmingham, England.
Said Jo Chittenden, Marketing Manager, Elmdene International Limited: "I am delighted to be joining Elmdene at such an exciting time as we build-up to IFSEC. As a marketeer, undoubtedly, this high profile event provides an ideal platform to promote the wide range of high quality and innovative solutions coming on stream. A case in point - the latest energy-efficient switch mode power supplies for fire systems such as the EN54-4 approved ST Range."
Commented Ian Moore, Managing Director, Elmdene International Limited: "I believe that Jo's appointment is a key element in ensuring that at Elmdene as we look to build on recent growth, which has seen the business reach a turnover of £10 million, the right team is in place to effectively communicate our key product advantages, built around a strong emphasis on high quality engineering and, crucially, the delivery of favourable whole-life costs for customers."